Review of World Manufacturing Foundation’s 2024 Report
The Future of Manufacturing According to WMF
Each year, the World Manufacturing Foundation (WMF) releases its flagship report, a cornerstone publication that reflects the most pressing challenges and opportunities in global manufacturing. The 2024 edition, New Perspectives for the Future of Manufacturing: Outlook 2030, spans over 100 pages, supported by over 200 references, edited by a team of 25 experts, and informed by insights from 22 advisors. This isn’t just a report; it’s an exhaustive roadmap designed to guide manufacturers through an era of rapid change and uncertainty.
The WMF report’s depth and breadth set it apart as a must-read for manufacturing leaders. Covering everything from geopolitical instability to sustainability imperatives and the transformative potential of Industry 4.0 technologies, it provides a holistic view of the forces shaping the industry’s future.
For manufacturers, the value of reading this report lies in its strategic foresight and practical applicability. The WMF not only identifies “tipping points” that could dramatically alter the trajectory of the sector but also provides clear recommendations to leverage opportunities and mitigate risks. Whether it’s preparing for supply chain disruptions, adopting green manufacturing practices, or investing in workforce development, the report equips manufacturers with the knowledge to make informed, forward-looking decisions. It’s not just a document to read—it’s a tool to use, a guide to consult, and a resource to revisit as the journey to 2030 unfolds.
Key Stats and Trends from the WMF Report
The WMF report offers a unique perspective by connecting geopolitical, economic, social, technological, legal, and environmental trends into a cohesive framework. Here are some of its most compelling insights:
Tipping Points: Defined as moments of irreversible change, tipping points in manufacturing include both positive shifts (e.g., breakthroughs in green technologies) and negative cascades (e.g., resource shortages or cybersecurity breaches). The report stresses the urgency of anticipating and addressing these inflection points proactively.
Green Transformation: Sustainability is recast as a driver of innovation, with the WMF emphasizing net-positive impacts through circular economies, eco-design principles, and resource-efficient technologies.
Economic Pressures: Inflation, energy costs, and supply chain instability dominate manufacturers’ concerns. The report underscores the importance of diversifying resources and modernizing supply chains to mitigate these risks.
Technological Change: While the report celebrates Industry 4.0 technologies, it highlights challenges such as cybersecurity risks and the digital divide among manufacturers. These issues threaten to exacerbate inequalities within the sector.
Workforce Evolution: Talent shortages and demographic shifts are pressing concerns. WMF calls for targeted upskilling programs to ensure the workforce can adapt to new technologies and operating models.
My Take
2030 may seem like a distant destination, but in the world of manufacturing, it is much closer than we think. Decisions made today will determine the trajectory of the industry for decades to come. As I explored four critical reports—WMF’s New Perspectives for the Future of Manufacturing, Rockwell Automation’s State of Smart Manufacturing Report, IoT Analytics’ Smart Factory Adoption Report 2024, and the Manufacturing Leadership Council’s (MLC) A Lens on the Future — a comprehensive picture of the future began to emerge.
Each of these reports takes a unique approach. The WMF report serves as a high-level position paper, synthesizing global challenges and opportunities into actionable recommendations. It emphasizes systemic tipping points—moments where irreversible change will dictate whether manufacturing succeeds or stumbles. In contrast, Rockwell’s report provides a pulse on the industry, focusing on how manufacturers are adopting emerging technologies to overcome immediate challenges. IoT Analytics dives into granular data, tracking technology adoption trends and identifying key operational strategies. The MLC’s project bridges the gap between vision and action, offering executive perspectives on what 2030 might look like and how manufacturers are preparing for it. Together, these reports create a mosaic of insights that reflect both the opportunities and the challenges ahead.
What strikes me is how these reports align in some areas while diverging in others. Sustainability, digital transformation, and workforce readiness emerge as universal themes, but each report approaches them from a distinct lens. The WMF’s focus on systemic change is both bold and daunting, urging manufacturers to rethink everything from supply chains to business models. Rockwell, IoT Analytics, and MLC ground this vision with more immediate and tangible insights, highlighting technologies, strategies, and barriers that manufacturers are grappling with today. Below, I’ll explore insights that resonate across these reports and perspectives that diverge, offering a deeper understanding of how the future of manufacturing is taking shape.
Insights That Resonate
Sustainability as a Competitive Imperative
WMF emphasizes sustainability as the cornerstone of manufacturing’s future, advocating for circular economies and green operations. This resonates strongly with the MLC’s finding that 73% of manufacturers are embedding sustainability into their corporate cultures, treating it as essential as safety practices. IoT Analytics adds specificity, highlighting that technologies like digital twins are seen as critical for optimizing resource use and reducing waste, with 60% of manufacturers citing them as high-impact tools. Rockwell reinforces this by reporting that 94% of manufacturers now have formal ESG strategies, showing a clear industry-wide shift toward sustainability as a driver of both growth and resilience.Accelerated Digital Transformation
WMF identifies Industry 4.0 as a tipping point, urging manufacturers to embrace digital transformation on a systemic level. The MLC’s research supports this, with 84% of manufacturing leaders expecting digital adoption to accelerate by 2030, driven by the need for greater efficiency and flexibility. IoT Analytics complements this by revealing that manufacturers are heavily investing in edge AI, with budgets for hardware expected to grow by 10% annually through 2026. Rockwell’s findings align, showing that 83% of manufacturers plan to implement generative AI for quality control and predictive maintenance, further underscoring the urgency of adopting transformative technologies.Workforce Readiness and Upskilling
WMF underscores the critical role of workforce readiness in bridging the gap between technological potential and operational execution. The MLC echoes this sentiment, noting that 74% of manufacturers are already investing in upskilling programs, though only 25% believe their workforce will be “very ready” for digital transformation by 2030. IoT Analytics provides additional detail, with 46% of manufacturers identifying a lack of AI expertise as a significant barrier to technology adoption. Rockwell adds a human-centric perspective, emphasizing that technology should enhance, not replace, human roles. These findings highlight a shared understanding across the reports: workforce transformation is as crucial as technological adoption.
Contrasting Perspectives
While these reports align in key areas, they also present differing views on how to achieve their shared goals.
The Role of Generative AI
WMF takes a cautious approach to AI, highlighting its risks, such as cybersecurity vulnerabilities and ethical concerns. Rockwell, on the other hand, is optimistic about generative AI’s potential, ranking it as the second-most impactful technology for ROI in 2024. IoT Analytics offers a balanced perspective, noting that while generative AI is gaining traction, its use cases are still evolving. For instance, while 61% of manufacturers prioritize AI for quality control, only 39% see generative AI applications like coding assistance as critical. This divergence underscores the need for manufacturers to weigh the promise of cutting-edge technologies against the risks and uncertainties they present.Systemic Change vs. Incremental Improvements
WMF’s call for systemic transformation is bold, urging manufacturers to rethink their entire operational and value delivery frameworks. In contrast, IoT Analytics shows that many manufacturers are focusing on incremental improvements, such as adopting containerization technologies, which 53% of manufacturers believe can significantly reduce operational complexity. Rockwell also emphasizes near-term efficiency gains through digitalization and automation. This tension highlights a pragmatic reality: while systemic change may be the ultimate goal, manufacturers often prioritize achievable, short-term wins.Approaches to Sustainability
While all reports agree on the importance of sustainability, their approaches vary. WMF calls for sweeping changes to embed sustainability at every level of manufacturing. The MLC supports this vision but notes that many manufacturers are still grappling with achieving Net Zero goals, with only 21% confident in meeting these targets by 2030. IoT Analytics offers a more tactical view, showing how specific technologies like digital twins and edge AI can enable greener operations. Rockwell, meanwhile, ties sustainability directly to profitability, framing it as a business imperative rather than just an environmental responsibility.
How Does This Compare to Previous Reports?
After hours of reading, flipping back and forth between pages, highlighting key points (and yes, jotting down notes for future posts!), and that was before I even unleashed ChatGPT as my comparative super-assistant—it’s safe to say this analysis didn’t come together overnight. Even figuring out the right prompts to make ChatGPT effective took some work. But after all that, I’ve finally got some thoughts to share on how WMF’s 2024 report stacks up against its 2022 and 2023 predecessors.
Back in 2022, the WMF report, Redesigning Supply Chains in the New Era of Manufacturing, was all about resilience. At the time, the industry was grappling with the chaos of global supply chain disruptions caused by COVID-19 and the geopolitical tensions from the war in Ukraine. The report emphasized practical survival strategies like moving from just-in-time to just-in-case supply chains, supporting SMEs to weather the storm, and redesigning value chains for greater flexibility. It was a response to crisis—a survival manual for a sector on edge.
By 2023, the world had started to stabilize, and so had WMF’s focus. New Business Models for the Manufacturing of the Future shifted gears, leaning into innovation and opportunity. The emphasis was on transformation, with a spotlight on digital tools, servitization, and the circular economy. This wasn’t about simply surviving disruptions anymore—it was about rethinking how manufacturers could deliver value, create new revenue streams, and leverage sustainability to stay competitive. It painted a picture of a manufacturing world that wasn’t just reacting but beginning to innovate and redefine itself in a more digital, customer-centric landscape.
Then comes 2024, and WMF is ready to talk big picture. New Perspectives for the Future of Manufacturing doesn’t just build on the lessons of its predecessors; it redefines the conversation. This report takes a step back and asks the bold question: “What are the tipping points that will shape manufacturing by 2030?” Instead of focusing on specific disruptions or business models, this report is about systemic change. From embedding sustainability across all operations to addressing the skills gap in an increasingly digitized workforce, it calls on manufacturers to think bigger, act faster, and plan smarter. Compared to 2022’s focus on resilience and 2023’s exploration of business model innovation, 2024 is about being proactive—shaping the future rather than reacting to it.
The evolution across these three reports is striking. Each reflects its moment in time: 2022’s resilience during crisis, 2023’s optimism for transformation, and now 2024’s ambitious call to action for long-term systemic change. Together, they offer a roadmap for manufacturers to move from survival to leadership in a rapidly changing world. If you’ve been keeping up, you’ll see the trend—and if not, now’s the time to dive in. Let’s get ready for 2030.
References:
World Manufacturing Foundation - Report 2022 - Redesigning Supply Chains in the New Era of Manufacturing, https://worldmanufacturing.org/report/report-2022-redesigning-supply-chains-in-the-new-era-of-manufacturing/
World Manufacturing Foundation - Report 2023 - New Business Models for the Manufacturing of the Future, https://worldmanufacturing.org/report/report-2023-new-business-models-for-the-manufacturing-of-the-future/
World Manufacturing Foundation - Report 2024 - New Perspectives for the Future of Manufacturing: Outlook 2030, https://worldmanufacturing.org/report/report-2024-new-perspectives-for-the-future-of-manufacturing-outlook-2030/
Rockwell Automation - 9th Annual State of Smart Manufacturing, 2024: https://www.rockwellautomation.com/en-us/capabilities/digital-transformation/state-of-smart-manufacturing.html
Manufacturing Leadership Council - Future of Manufacturing Project Survey: A Lens on the Future, https://manufacturingleadershipcouncil.com/future-of-manufacturing-project/survey-a-lens-on-the-future/
IoT Analytics - Smart Factory Adoption Report 2024, https://iot-analytics.com/product/smart-factory-adoption-report-2024/